项目规划:
奥伦纳素上海市办公楼装修
新项目总面积:
620㎡
施工企业:
HTD赫韬基本建设
新项目地址:
金融街中心静安中心
新项目年代:
2020
Erno Laszlo奥伦纳素
是来源于美国洛杉矶的高档护肤奢侈品品牌,由Dr. Laszlo建立于1927年。
1927年,Dr. Laszlo在布达佩斯创立了自身的第一所护肤研究室,并配置一间试验室,专业用以对于顾客不一样皮肤问题产品研发定制专享秘方,如定制的Phormula 3-1,用以医治匈牙利斯蒂芬妮小公主的亚急性痘痘。
1939年,Dr. Laszlo搬至纽约市,在第五大道677号设立了第一间奥伦纳素纽约市护肤审美馆。一经设立,就遭受名仕、皇室、社会发展名嫒的青睐,预定的等待的时间很有可能会不断好多个月,而且仅向vip会员出示专享服务项目。他的初期顾客包含奥黛丽·赫本和葛丽泰·嘉宝。Dr. Laszlo变成全世界很多名嫒名仕可信赖的护肤权威专家。
奥伦纳素知名品牌一直持续着Dr. Laszlo的精神实质,由于他开创性的肌肤护理层面的研究发现和人性化肌肤护理,再次危害着大家如今所做的一切。
此案是其坐落于上海金融街静安中心,由HTD赫韬基本建设精英团队打造出。
3 ELEMENTS FOR THE DESIGN STRATEGY
此案的关键设计理念的三种原素
1、
ERNO LASZLO
CLEAN & NATURAL BEAUTY
奥伦纳素
清理&当然护肤
Erno Laszlo produces clean formulations which are effective without risk to their consumer. We propose using
NATURAL ARCHITECTURE MATERIALS
for the new office to align with the brand identity.
奥伦纳素商品是合理且安全性的。大家根据应用
当然的建筑装饰材料
,反映知名品牌要想传送给顾客的价值观念。
2、
SHANGHAI OFFICE
OPEN MINDED & FLEXIBLE
上海市公司办公室
对外开放&灵便
The Shanghai office has it’s own culture. The leader is open-minded person. People are team players. The Shanghai office is expecting to increase its size in the future. Colleagues are joining the office from abroad time to time. We propose that the new office needs
A LAYOUT:FLEXIBLE & REFLECTING COLLABORATIVE CULTURE.
上海市公司办公室有归属于本地的文化艺术。亲近贤明的管理方法 方式,来日可期的发展趋势要求,多元化灵便的企业办公人 员——这种都代表着大家必须一个更为
灵便对外开放的工作环境。
3、
WORKING LIFE
INTENSE & STRESSFULY
工作中日常生活
比较敏感&工作压力
Working in the beauty industry is intense and stressful. It requires long working hours as well. We propose INTERIOR MOODS that you can stay RELAXED & FUN in the office. It will not only make people feel happy but also to be efficient in their work.美容业存有各种各样市场竞争,总结会随着着各种各样工作压力, 大伙儿很有可能在办公室渡过一天的绝大多数時间。大家 期待团队氛围能随着着大量的轻轻松松&趣味,不但让大伙儿保持健康开心,另外也可以维持高些的高效率。
设计效果图vs实景图
设计效果真正展现,超95%复原度
WE PROPOSE 3 ELEMENTS FOR THE BRAND IDENTITY DESIGN STRATEGY.三种原素展现品牌理念
COLOR 色调
We propose to use black and white as the main interior color for the background: White for South open working area & black for North functional space. And as accents, we propose to use Erno Laslo's coral colors on the some of working chairs, lounge chairs, sofa and area rug.
提议应用灰黑色和白做为关键的室内背景色调:白为南边对外开放的工作中地区,灰黑色为东北部的作用室内空间。在一些工作中椅、休闲桌椅、布艺沙发和地区毛毯上应用Erno Laslo的珊瑚色。
TEXTURE 肌理效果
Erno Laszlo's product has a smooth and soft fluffy texture. We propose to apply a similar texture tothe upholstery such as lounge chairs and sofa.
Erno Laszlo的商品材质有当然的凹凸感且光洁绵软。大家提议在室内装潢上应用相近的纹路,例如休闲躺椅和布艺沙发。
We propose 4 locations for brand experience features.大家为知名品牌感受特点预埋了4个地址。
LOGO WALL 标示电视背景墙
MEDIA SHOW 显示屏多媒体演示
PRODUCT DISPLAY 商品展示墙:
The display cabinet is delicate and open. It is amusing to show the products without interrupting the sight of the open space.
陈列柜精美且对外开放,趣味展现商品的另外,又不切断和挡住房间内的视野,应用一种当代的设计语言。
BRAND STORY WALL 品牌文化墙:
Illustrated shows the development of history and culture of the brand.
图片配文字的展现知名品牌的发展史和文化内涵。
SHELTER IN NATURE当然中的小房子
SHELTER 小房子
NATURE 当然
SANCTUARY 避难所
PEACEFUL 平静
WOODEN HOUSE IN THE NATURE 山间木制别墅
WORK AND RELAX 合理安排时间
COMFORTABLE AND PEACEFUL 舒服宁静
FUNCTIONAL PROGRAMS
功能分区
MEETING ROOMS, ONLINE STUDIO, LOCKERS,STORAGE, ETC
电話房,直播房间,更衣间,储藏间这些
LEXIBLE PROGRAMS
灵便区
OPEN WORKING, LOUNGE, HOT DESKS, CASUAL MEETING AREA
对外开放工作区域,娱乐区,灵便工序,对外开放大会区
This option is showing a rational plan but keeping freedom of open working area. Keep all the functional programs at the Northside with lifts, restrooms, and emergency stairs. And allow the Southside to be free & open as possible.
此定义合理布局,工作中地区灵便对外开放。全部的作用设备集中化在北端,包含电梯轿厢、 卫生间和应急室内楼梯,南区尽量的随意对外开放。
MEDIUM MEETING ROOM
中小型会议厅
CLEAN SURFACE 整洁的平面图
The ceiling height from floor to end of MEP is only 2600Mm. We propose to minimize any MEP elements on the ceiling so the ceiling doesn’t look busy.
从路面到天花吊顶机器设备最少端高宽比仅有2600Mm。大家提议尽量避免吊顶天花板上的机器设备,那样吊顶天花板看上去更干净整洁不杂乱无章。
SEMI-OPEN CEILNG对外开放天花吊顶
The ceiling height from floor to end of MEP is only 2600Mm. We propose to the semi-open ceiling so space looks higher than it is.
从路面到天花吊顶机器设备最少端高宽比仅有2600Mm。大家提议选用半敞开式的吊顶天花板,那样室内空间视觉效果上更更加空气。
CALMING COLOR宁静的色调
The meeting room is where you focus on the discussion and making decisions. The meeting room is not so big and we think space should be calming & able to focus on the table. Therefore, the focal point of the space should be the meeting table. We propose to empathize with the lighting on the table and calming down the surrounding color.
会议厅是致力于探讨和作出决策的地区。室内空间应该是宁静的,关键集中化在餐桌和显示屏。大家提议注重桌子上的灯光效果,引起共鸣,使周边的色调静下心来。
LARGE MEETING ROOM
大会议室
CLEAN SURFACE 整洁的平面图
The ceiling height from floor to end of MEP is only 2600mm. We propose to minimize any MEP elements on the ceiling so the ceiling doesn’t look busy.
从地面到天花设备最少端高度仅有2600mm。大家提议尽量避免天花板上的设备,那样天花板看上去更干净整洁不杂乱无章。
SEMI-OPEN CEILNG对外开放天花
The ceiling height from floor to end of MEP is only 2600mm. We propose to the semi-open ceiling so space looks higher than it is.
从地面到天花设备最少端高度仅有2600mm。大家提议选用半敞开式的天花板,那样室内空间视觉效果上更更加空气。
DYNAMIC, DRAMATIC & GLAMOROUS EFFECT
动态性,戏剧化和美丽动人的实际效果
The large meeting room is where you will have various activities. We think this space can be more dynamic, dramatic and glamorous. We think the design should be inspired by Erno Laszlo’s brand identity.
大会议室会举办各种各样主题活动:这一室内空间能够更具有魅力、戏剧化和风采。设计方案的设计灵感来自于Erno Laszlo的企业形象。